Today is International Day of Awareness of Food Loss and Waste. Take action to reduce food loss and waste utilizing these solutions gathered in recognition of National Food Safety Education Month.
AIM North America’s Food Supply Chain Work Group (subject matter experts of the design and application of automatic identification and data collection technologies), wrote to the FDA to express their collective concerns regarding the proposal to allow the calculation of Traceability Lot Codes (TLC) from business system data to comply with the FDA's FSMA 204 Food Traceability Rule.
While AIM NA understands the industry's challenges in achieving compliance, AIM NA believes this proposal undermines the rule's core objective: ensuring reliable and accurate traceability of food products throughout the supply chain. AIM NA strongly urges the FDA to reject this proposal and instead support initiatives that enhance the reliability and efficiency of data capturing processes. The attached document provides the rationale for our objections, and AIM NA request a meeting to elaborate on how data capture techniques, fostering global interoperability based on consensus-based standards, and promoting full chain transparency, can ensure that the food traceability system remains robust, transparent, and capable of protecting public health. This article was published on the RAIN Alliance website on September 10, 2024 September is National Food Safety Education Month, focusing on the importance of food safety and the innovative technologies that support it. A key technology in this field is RAIN RFID, which AIM North America's Food Supply Chain Working Group leverages to emphasis improvements in traceability, efficiency, and sustainability within the food industry. The Role of RAIN RFID in Food Safety RAIN RFID technology is vital to modernizing food safety by providing accurate, real-time data, improving traceability, and supporting sustainability. Here's how RAIN RFID is making a difference: 1. Enhanced Supply Chain Visibility RAIN RFID offers real-time data capture for inventory management and supply chain visibility, helping businesses comply with regulations like the Food Safety Modernization Act (FSMA) 204 and the Digital Product Passport (DPP). By tracking products from farm to table, RAIN RFID reduces foodborne illness risks by identifying contaminated products and facilitating rapid recalls. It automates data collection, reduces human error, and ensures compliance with minimal labor impact.
2. Proactive Food Safety Management with Cloud Technology and Predictive Analytics Combining RAIN RFID with cloud technology and predictive analytics provides enhanced insights. Cloud-based platforms aggregate data from RAIN RFID tags, temperature sensors, and shipment records, predicting when and where products might spoil. This predictive capability supports high standards like Hazard Analysis and Critical Control Points (HACCP), enabling companies to take proactive measures to avoid contamination, reduce waste, and ensure food safety.
AIM Food Supply Chain Working Group Activities
The AIM North America Food Supply Chain Working Group is dedicated to promoting food safety and RAIN RFID adoption through various initiatives: 1. Opposition to IFPA Percentage-Based Lot Traceability Proposal AIM opposes the International Fresh Produce Association (IFPA)'s proposal for percentage-based lot traceability. AIM argues that this approach could introduce inconsistencies, reduce precision, and potentially compromise consumer safety. Instead, AIM supports RAIN RFID and intelligent labeling technologies for real-time, item-level tracking to ensure compliance with FDA requirements and maintain high food safety standards. Read our comments here. 2. Response to HR Bill on FSMA 204 The AIM Working Group actively engages with stakeholders regarding United States Congressional Bill HR 7563, the Food Traceability Enhancement Act, which seeks to relax recordkeeping and traceability requirements. AIM opposes this bill, believing it undermines the FDA's Food Traceability Final Rule and the goals of FSMA 204. The group continues to advocate for stringent traceability standards leveraging technologies like RAIN RFID that support consumer safety. 3. Speaking Opportunities: RFID Journal LIVE, GS1 Connect, Food Safety Summit, Food Safety Consortium, Labelexpo, PACK EXPO, and more AIM's Working Group participates in several industry events, highlighting how RAIN RFID technologies help food companies comply with regulations, enhance traceability, and improve safety. These events provided a platform to discuss the latest developments in RAIN RFID technology and its applications in the food industry. 4. Educational Materials on FSMA 204 AIM has developed a range of educational materials and webinars to support the industry’s understanding of FSMA 204 and other food safety regulations. These resources offer insights into the requirements of FSMA 204 and best practices for implementation including leveraging RAIN RFID. In addition, the upcoming issue of AIM’s Solutions Showcase, a bimonthly e-publication distributed to more than 19,000 individuals, spotlights member products and solutions. The 26 September is a special edition focusing on available resources in recognition of Food Safety Education Month – safe food now for a healthy tomorrow. Conclusion As we celebrate National Food Safety Education Month, RFID technologies are crucial for enhancing food safety across the supply chain. From providing real-time data to supporting predictive analytics, RAIN RFID is indispensable for meeting today's food safety standards. AIM North America's Food Supply Chain Working Group remains committed to advancing these technologies through advocacy, education, and engagement. By promoting RAIN RFID adoption, we aim to ensure a safer, more transparent, and sustainable food supply chain. For more information on AIM North America's Food Safety initiatives, visit our website. Pittsburgh, PA – AIM North America (AIM NA), the trade association for the automated data capture technologies industry including barcode, RFID, IoT, NFC, and RTLS has announced the recipient of its annual ‘Automatic Identification Technology (AIT) in Government’ award, presented annually in recognition of significant contributions in the AIDC industry. |
US House of Representative (OH-01) Greg Landsman has championed legislative initiatives promoting the integration of AIDC technologies to enhance government efficiency, improve public safety, and modernize healthcare services. His bipartisan efforts, including the establishment of the What Works Caucus, have underscored the critical role of data and evidence in policymaking, ensuring taxpayer dollars are invested wisely in innovative solutions. This award highlights Representative Landsman's dedication to leveraging technology for the betterment of government services and underscores his ongoing impact on advancing AIDC technologies nationwide. |
"We commend Representative Landsman for his visionary leadership and unwavering commitment to innovation." said Mary Lou Bosco, CEO of AIM North America.
For more information, biography, or photos, contact AIM NA's headquarters by email or call +1.724.742.4473.
Hear AIM NA Board members Jeanne Duckett, Avery Dennison and Sheila Gill, Honeywell along with Renee Perry, Culimer USA and Steven Keddie, GS1 GO share how these innovations enhance supply chain visibility, traceability, and regulatory compliance. Our experts examine the transformative potential of RFID technology and 2D barcodes and successful case studies that highlight the real-world impact of advanced barcode scanning solutions. Thank you to our sponsors: Avery Dennison, Honeywell, Culimer USA, and GS1 Global Office.
Read the comments.
These awards recognize significant contributions to the AIDC industry. Jeanne Duckett, AIM NA board chair, presented the awards earlier this month at the GS1 Connect event in Orlando, FL. AIM NA congratulates all nominees for their contributions and extends special recognition to the winners in each category.
"We are thrilled to honor Golden State Foods and Julie McGill from Trustwell for their outstanding contributions to the AIDC industry," said Duckett. "Their innovative efforts and commitment to excellence have significantly advanced our industry, setting a high standard for others to follow."
Established in 2013, this award is presented to an organization in recognition of outstanding contributions and service that have furthered the growth of the industry. As a respected and responsible leader in the automatic identification and data capture industry, this company’s achievements in serving the industry deserve special recognition. This year’s winner is Golden State Foods.
Brian Dick, CEO, Golden State Foods (right) receiving the award from AIM NA Chair, Jeanne Duckett (left). | Golden State Foods Golden State Foods, a prominent supplier to Quick Service Restaurants and retailers, received the prestigious Organization of the Year award. CEO Brian Dick graciously accepted this honor. The company distinguishes itself by spearheading technological innovations in the food industry, notably as a pioneering site in AIDC technologies. Through active participation in knowledge sharing, they elevate industry standards by offering insights, best practices, and success stories. Their commitment extends beyond business success to encompass community engagement, environmental stewardship, and philanthropy, exemplifying a comprehensive approach to corporate responsibility. In doing so, they bolster their brand while also setting a commendable benchmark for the AIDC sector. |
Since 2011, this award has been presented annually to an individual in recognition of innovative and exceptional contributions to the development of the Automatic Identification and Mobility industry through their work as a contributor, collaborator, or mentor. This year, the awardee is Julie McGill
Julie McGill (center) receiving the award from Mary Lou Bosco, CEO, AIM NA (left) and AIM NA Chair Jeanne Duckett (right). | Julie McGill With an impressive career spanning pivotal roles at FoodLogiQ / Trustwell and GS1 US, Julie has demonstrated unwavering dedication, exceptional leadership, and a profound impact on industry standards. At FoodLogiQ / Trustwell, Julie spearheaded the development of cutting-edge traceability solutions, positioning the company as a leader in transparency and efficiency within the food supply chain. Her strategic vision and thought leadership have significantly influenced the industry, fostering innovation and best practices. Prior to her tenure at FoodLogiQ / Trustwell, Julie made substantial contributions at GS1 US, playing a key role in standards development and educational initiatives in the foodservice sector. Julie's leadership style, characterized by vision, strategic acumen, and collaboration, has been instrumental in driving success at both organizations. |
For more information, biography, or photos, contact AIM NA's headquarters by email or call +1.724.742.4473.
Chris Brown – Chris Brown will serve the AIM North America board for a three-year term. Chris is an established AIDC professional known for driving business growth and fostering innovation. As the RFID Program Director at TSC Printronix Auto ID, Inc., he has achieved remarkable sales growth for the company’s RFID portfolio and expanded his role to a global level. Earlier, as General Manager, EMEA at Seagull Scientific, Inc., he established the European office from scratch, increasing revenue thousands of percent during his 20-year tenure. Brown’s ability to revitalize struggling departments, such as at Sunmar Container Lines, Inc., where he achieved a 95% market share, underscores his strategic vision and leadership acumen. Julie McGill – Julie McGill will be serving on the AIM North America board for a two-year term. Julie is a seasoned supply chain professional renowned for her adept account management and customer engagement skills within high-profile organizations. Currently serving as Vice President of Supply Chain Strategy & Insights at Trustwell (formerly FoodLogiQ), Julie orchestrates strategy and execution for traceability engagement and marketing initiatives. With a rich background encompassing roles at GS1 US and Transora, she has excelled as a Senior Director in foodservice, driving GS1 standards adoption. Julie started her food and beverage career at Coors Brewing Company, in Golden, Colorado, working with their distributor partners to capture store level data and managed their distributor EDI program. Andre Luecht – Andre Luecht will be serving on the AIM North America board for a two-year term. Andre is the global strategy lead for Transport, Logistics and Warehouse at Zebra Technologies. He spent the last 25+ years in the supply chain, transport, and logistics field, both as a provider of technologies and services and as a customer. His international career includes multiple senior leadership roles such as Global Vice President for DHL and General Manager for TNT/FedEx which had him posted in India, Belgium, Germany, and Singapore. Most recently, he ran North American operations for one of the largest food packaging distributors. Before joining Zebra in 2019, Andre consulted for several Private Equity funds, acquiring transport, warehouse, and distribution assets in the US. |
For more information or photos, contact AIM NA's headquarters by email or call +1.724.742.4473.
UDI’s progress is exceptional, considering where it started, and the many diverse stakeholders involved. Yet many professionals that were most responsible for creating and advancing the UDI system are not celebrating these accomplishments but instead are focused on moving the program forward.
“Over the last 10 years, a lot of progress has been made,” says Indira Konduri, who is deputy Director of Division of Surveillance Support within the FDA’s Center for Devices and Radiological Health (CDRH), and is leading UDI implementation for the Center. “The good news is that the infrastructure the UDI system needs is in place. Now we’re doing a lot of exciting work leveraging this infrastructure and utilizing UDI to meet the intent of the UDI rule.”
AIM NA has supported the UDI program at every step, starting years before UDI became a standard and a regulation. The association provided expert input to every FDA request for comment while the regulations were being developed. Post implementation, AIM provided vendor-neutral technical assistance to help respond to queries the FDA’s UDI help desk. The AIM NA UDI for Medical Devices Work Group remains active in developing resources and sharing knowledge to advance the UDI program and encourages new participants to join.
This article presents a snapshot of the current state of the UDI and how the movement may evolve.
The Origin Story
In the early 2000s, consumer goods were routinely identified with a U.P.C./EAN (now GTIN) number and bar code, and U.S. drug products had the National Drug Code (NDC). There was no standardized equivalent for medical devices. Device makers, safety advocates, regulators and others envisioned a program for medical devices that would go beyond those efforts, which identify items at the category or packaging level, by providing a shareable, unique identification record for every individual device.
“The basic reason for the UDI program was to create an NDC system for devices,” says Jay Crowley, who was the original FDA official for the UDI program and now works in the private sector as a UDI consultant and advocate for USDM Life Sciences. He is also the current chair of the AIM NA UDI for Medical Devices Work Group.
After extensive consultation among organizations representing various sectors of the life sciences and healthcare sectors, the FDA set the tenets for building the UDI system:
- Mark all U.S.-regulated medical devices (classes and timetables TBD) with a unique identifier in human readable and scannable form;
- Standardize the data format and scanning specifications;
- Create a publicly accessible database to serve as a repository of every unique ID.
“This new form of device identification, when adopted in health IT systems, could be used as authoritative master data,” says Crowley. “It would increase supply chain efficiency, allow for improved reporting of adverse events, better detection of device safety signals, improved maintenance of biomedical equipment, improved tracking of implants, more efficient and effective recalls, and better monitoring of patient outcomes in clinical care and registry data by replacing unstructured and nonstandard device identification data with a unique number and associated public regulatory data.”
To get there, UDI planners had to ask basic questions, starting with, what should be identified? What options should be available for scannable data – could existing standards be used, or was a new one needed? Which database fields should be mandatory and what could be optional? There were hundreds of more detailed questions. Setting the specifications for data formats was especially challenging.
A few of the original questions have not been completely answered even as the GUDID database has surpassed 4 million records. There is still some confusion among device makers and others about the minutiae of data formats and their application. Plus, after 10 years, many organizations have lost valuable institutional knowledge because of employee turnover.
The biggest remaining question, and frustration, is how to get more organizations using UDI.
“We anticipated that moving from ‘chaos’ and nonstandard device to structured identification would take a long time and that, over time, we would uncover and resolve data quality issues,” says Terrie Reed. She is a former FDA official who now helps healthcare organizations take advantage of UDI in their operations in her role as chief strategy officer at Symmetric Health Solutions. “We did not anticipate that each manufacturer would interpret the regulation and its intention differently, and that so much emphasis would be placed on meeting FDA regulatory requirements vs. working with healthcare systems to understand how to implement UDI in a way that would achieve expected patient safety, device safety, supply chain and other commercial benefits.”
“UDI has brought uniqueness to the identified product. You can’t deny the impact that will have in the long term,” Kevin Capatch told the audience at a recent AIM-sponsored UDI webinar. Capatch is director of process engineering at Geisinger, a large healthcare system that is a leader in the provider segment in using UDI. “But we haven’t done as well in having the UDI be the single source of the truth.”
Reed’s organization has identified over 800 hospitals and other healthcare facilities using UDI. For perspective, there are 6,129 hospitals in the U.S. in 2023, according to the American Hospital Association (AHA).
The Engine is Built; Who Will Drive?
Today the foundation for multiple UDI use cases and benefits has been set. The FDA set a phased implementation schedule for manufacturers to create and register unique device identifiers for most non-Class 1 medical devices, and the final mandatory participation deadline was December 2022. As of August 2023, there were 4.15 million unique device records in the GUDID database. The database first surpassed 1 million entries in September 2016, reached 2 million in 2018, 3 million in 2021 and 4 million earlier in 2023. In June 2023, there were 2,367 file downloads from the online database, which averaged 6,221 user sessions per day, about a third of which came from outside the U.S. In 2015, the U.S. Department of Health and Human Services issued a rule requiring electronic health record (EHR) systems (e.g., Allscripts, Cerner, Epic and others) to support UDI in their software for it to be certified. Besides requiring medical devices to be uniquely identified and registered in the GUDID, the FDA requires a GUDID reference on other data submitted to the agency. The FDA reported that 89 percent of the device recall notices it received in Q3 2023 included UDI data, double the level from Q1 2022.
Figure 1: Number of Devices Recorded in the FDA Global Unique Device Identification Database (GUDID)
Source: U.S. Food & Drug Administration
“When legacy IT systems are working, it is very hard to get budget to upgrade them,” notes Konduri. “UDI needs a champion within organizations.”
Crowley says most device makers covered by the UDI regulation met their compliance requirements and have done little since, putting them at risk of falling out of compliance. He says there is a small, top tier of leading companies that use UDI extensively in their internal operations, have ongoing engagement with the FDA and supply chain partners and continue to pioneer new use cases. In between, he estimates a tier of 200 – 300 companies that are keeping up with requirements but are not actively advancing use.
The entities that have had to put the most into the UDI program – device makers and the FDA – each want to see it used for more than basic compliance. They have invested a lot to create the system and want it to produce more benefits in patient safety, hospital reimbursement, supply chain efficiency and security and clinical research. There is a sense that many stakeholders are waiting for others to make the next move. Until something happens (for device makers, UDI marking and registration were mandatory, not voluntary), many organizations will continue to use their own data systems and related processes.
“I believe that UDI adoption would be further along if more organizations – manufacturers, IT vendors, healthcare consultants, the FDA, VA, DOD, HIS and registries – shared the goal of working toward making UDI and a core set of data in GUDID the source of truth in transactions,” says Reed.
That attitude extends to UDI’s most influential advocate, the FDA.
“Going forward, we’d like to see more focus on broadening UDI adoption, especially in the supply chain and in hospitals for post-market surveillance,” says Konduri.
UDI advocates are frustrated by the lack of adoption momentum, particularly in the provider sector because many UDI-based use cases have proven their value. For example, the NEST Coordinating Center (cc) Playbook for Health System UDI Implementation at the Point of Care that was published in 2023 documents different ways providers can benefit from UDI and references real-world examples. Every source interviewed for this article could cite numerous successful programs.
What’s Next?
Increased adoption is expected to take three forms: incremental growth from medical device makers and distributors as they rationalize their systems and replace NHRC, NDC and proprietary number systems used on products, packaging and internal processes; internationally, because the UDI program has spawned similar efforts in the EU and more than a dozen other countries; and the U.S. healthcare sector, where hospital utilization is seen as the Holy Grail for UDI to produce patient safety benefits.
AIM and the American Hospital Association’s Association for Health Care Resource & Materials Management (AHRMM) are currently among the organizations that are most actively promoting UDI adoption by educating potential users. AHRMM scheduled its 2023 UDI Forum for approximately one month after AIM held its own. AIM is active in AHRMM’s UDI Learning Community, which has produced many resources to help hospital professionals to use the UDI system and see its value.
Many professionals in the UDI community believe incremental adoption will continue but there won’t be a significant update without a new mandate. The mandate is not likely to come from the FDA, which has fulfilled its mission of creating the UDI system.
Hopes for a regulatory catalyst suffered a setback this summer when the National Committee on Vital and Health (NCVH) Statistics recommended against requiring including the Data Identifier (DI) segment of the UDI (the UDI-DI) on the standard 837 electronic claims forms for insurance claims for procedures involving implants. Doing so would help ensure that specific devices are associated with specific patients. That would be an integral step to improving recalls, making data available for robust postmarket surveillance to support patient safety and could help streamline reimbursement operations. A similar, voluntary post-surveillance program for breast implants (the National Breast Implant Registry) grew to include more than 1,500 participating surgeons and over 92,000 records in approximately its first five years.
Natalia Wilson, MD, MPH, called the NCVH claims form decision “very disappointing.” Wilson is executive director of the Center for Healthcare Delivery and Policy at Arizona State University and coauthored the NESTcc UDI implementation playbook for health systems.
The requirement for including the UDI on claims forms is considered stalled, not dead, because it has many supporters. “If that were to go forward, I think that will be a huge driver for UDI adoption,” says Konduri of the FDA. “We’re confident it will go through. The issue is when.”
Several weeks before NCVH opted not to recommend supporting UDI on claims forms, the American Medical Association published an editorial that endorsed the proposal and touted the benefits it could produce. Here is an excerpt from the Journal of the American Medical Association (JAMA) article: “Surveillance of all medical devices, including those modified through PMA supplements, would become feasible, enabling safety concerns to be prospectively identified. More timely notification could also be provided to patients who had been treated with a recalled device, thereby mitigating harm….American healthcare is built to facilitate transactions, and the system’s current transaction standards don’t enable tracking of UDIs. This means that the over 3.5 million devices with UDIs today are functionally invisible to the patients that use them, the providers that purchase them, and the payers that reimburse for them.”
“The retail industry is customer experience driven. Our industry tends to be regulation driven,” says Geisinger’s Capatch. “They’re going to be able to do recalls a lot faster than we’re able to do recalls, and that’s just not right.”
So, absent an imminent implementation deadline or other regulatory catalyst, expect continued UDI expansion in fits and starts. Many UDI professionals are not satisfied with the current situation, but they don’t think it is permanent either.
“I feel we’re closer to getting there, but we’re not getting there,” says Wilson.
“I think we’re going to overcome the inertia,” says Capatch of Geisinger. “There is so much opportunity, that is what continues to drive us.”
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